Considering venturing into the world of pop-up retail? Here’s what you need to know.

Loads of brands are taking advantage of the low-cost nature of pop-up retail stores, to not only create cool brand experiences but also engage with customers and new markets as a relatively low-risk test.

At BrandScapes, we’ve created plenty of brand experiences for small and large brands, from cosmetics to construction. I love these temporary retail spaces because they give businesses a great opportunity to sell their products, reach new customers and test a physical retail environment before committing to a permanent store. Read more →