Archives

Written by Brandscapes

How to create a Travelling Product Launch

Here’s how to create an awesome travelling product launch for your brand;

Read more →

4 ways to avoid exhibition budget disaster

Promoting your brand at trade shows is bloody expensive!

Here’s 4 ways to tame your exhibition budget:

Read more →

This is the winning formula for a successful exhibition

 

A while back, my business coach introduced me to the “1% more concept”.

She explained this concept to me from a financial perspective, but I found it is a great way to approach your exhibition or corporate event

Read more →

5 ways to improve your exhibition stand design

Check out my five tips to improve your exhibition stand design and maximise your marketing budget and investment.

Read more →

Processes, people and passion: Your behind the scenes look at BrandScapes

Looking to consolidate your trade show schedule?

Want to create a consistent look and feel for multiple brands across markets and countries?

Wish you could call on a team of experts to handle all your trade show needs?

Hello. We’re here to help.

Read more →

Pop-up retail and social media: A match made in heaven

Now you’ve established your pop-up’s goal, location, and space design, it’s time to focus on amplifying your reach, building buzz and driving foot traffic.

Social media is the perfect vehicle for our clients to do just that.

About to launch a pop-up?

Check out some of my top tips to enhance your customer experience using social media.

Read more →

Considering venturing into the world of pop-up retail? Here’s what you need to know.

Loads of brands are taking advantage of the low-cost nature of pop-up retail stores, to not only create cool brand experiences but also engage with customers and new markets as a relatively low-risk test.

At BrandScapes, we’ve created plenty of brand experiences for small and large brands, from cosmetics to construction. I love these temporary retail spaces because they give businesses a great opportunity to sell their products, reach new customers and test a physical retail environment before committing to a permanent store. Read more →

Top four reads for the innovative marketing manager

Not all books are worthy of your time. Which is why I’ve done some of the hard yards and bring you four favourite reads that all marketers should invest their time in this year.

Read more →

Be bold, be vibrant: Crafting a unique brand experience

Thanks to changes in technology and changing consumer needs, brands are forced to become focused on developing unique customer experiences.

Your display, activation or exhibition is a great way to allow your customers to immerse themselves in your brand.

Achieving a fully immersive brand experience can be easier said than done I know, but, I’ve worked with many brands over the years to help them get this right, and it pays off every time.

Read more →

The top industry events you can’t afford to miss this year

I love industry events. They’re a great way to network, fuel ideas and develop your business and brand. Exhibiting at an event specific to your industry puts your brand on your industry’s mainstage.

With a packed calendar full of plenty of exciting events around the country from beauty to manufacturing and public safety, there is an event to elevate your brand and develop your business.

Check out our list of this year’s industry events you can’t afford to miss.

Read more →